BRAND PARTNERSHIPS

Reach the people deciding what to do in Nashville

Nashville Experience connects businesses with a high-intent audience of visitors actively looking for things to do in Nashville.

We deliver your message through social-first video campaigns, event and newsletter placements, and ongoing sponsorships.

350K+ AUDIENCE 30M+ MONTHLY VIEWS 2.7M+ SHARES IN YEAR ONE

THE CHALLENGE

Great messaging only works when

it reaches the right audience.

Businesses invest in social content, paid posts, and traditional advertising to get noticed. But brand content often reaches people who already know the business, while conventional advertisements are easy to recognize and scroll past.

People increasingly use social media to decide where to eat, stay, shop, and spend their time. Reaching them requires content that earns attention and feels natural to the way they discover new experiences.

Brand content often:

  • Reaches existing followers rather than new audiences
  • Has to remain within an established brand look and feel
  • Isn’t optimized for social discovery
  • Feels promotional when published directly by the business
  • Requires separate resources for content creation and distribution

OUR SOLUTION

We put your business inside the

Nashville discovery process.

Nashville Experience combines professional content creation with distribution to an established audience actively looking for what to do in Nashville.

Instead of creating another advertisement for your existing channels, we turn your message into social-first content and publish it through a media brand people already follow for Nashville recommendations.

Our approach:

  • Distribute content across channels with a combined audience of 325K+
  • Connect brands with people actively deciding where to go and what to do in Nashville
  • Use formats optimized for organic discovery, engagement, and sharing
  • Create partner content that feels like a trusted recommendation, not traditional advertising
  • Integrate partner messaging naturally into the Nashville content our audience already follows us for
  • Combine content creation and cross-platform distribution into one cohesive campaign

WE MAKE CONTENT PEOPLE WANT TO WATCH, SHARE,

AND TURN INTO REAL PLANS

HOW IT WORKS

From first conversation to published content.

Whether you have a complete campaign in mind or simply want to reach more Nashville visitors, we’ll help you determine the right approach.

01

Tell us what you have in mind

If you already have a vision in mind, we recommend jumping on a call so we can fully understand it and determine the best way to bring it to life.

02

Build the campaign

We learn about your goals, priorities, and key messaging before finalizing the campaign scope and deliverables.

For video campaigns, we work with you to choose a shoot date that fits your schedule and captures the experience at its best.

03

Production

Let us handle the filming and editing. Drafts are available for review upon request.

04

Publication

We integrate the finished content naturally across Nashville Experience’s channels, placing your message within the Nashville coverage our audience already follows.

Our Audience:

350K+ combined audience across Instagram, TikTok and Facebook

  • Travelers planning their next trip to Nashville

  • Visitors actively seeking recommendations on where to eat, drink and go

  • Fans following artists, events and nightlife

  • Highly engaged audience using Nashville Experience to discover what’s happening in the city


Primarily

18-44

36% Men
64% Women

Top Cities Beyond Nashville

New York City
Los Angeles

Austin
Chicago

Tampa

Partnership Options


WEEKLY PLACEMENTS

REACH THE RIGHT AUDIENCE WHEN TIMING MATTERS.

Flexible options for promoting an event, offer, or timely message without committing to a larger campaign

What's Happening carousel example

“What’s Happening” Carousel

70K–100K+ Typical Reach

Our weekly “What’s Happening” carousel helps people discover events and experiences across Nashville. Partner placements become integrated into the content our audience already uses to plan what to do.

Featured Event Listing

Feature your event within the weekly roundup or through a dedicated partner placement built around the event.

Presenting Sponsor

Give your brand a more prominent presence through visibility across the carousel and a dedicated sponsor slide.

Broadway and Beyond newsletter example

Weekly Newsletter

700+ Subscribers 50–70% average open rate

Our newsletter delivers a weekly guide to Nashville events and recommendations directly to subscribers’ inboxes, with clickable links to learn more, purchase tickets, or make plans.

Issue Sponsorship

Position your business as the presenting sponsor of an issue with brand recognition and a direct link.

Dedicated Advertisement

Drive readers to your website, offer, or event through a dedicated linked graphic within the newsletter.

Carousel and newsletter placements can be combined for broader weekly visibility.

Multi-week opportunities are also available.


CAMPAIGNS

TURN YOUR MESSAGE INTO CONTENT BUILT FOR DISCOVERY.

Choose from our multi-video campaign options. Every original video is published across Nashville Experience’s Instagram, TikTok, and Facebook channels.

Two Videos

  • 6 total posts
  • 2 Instagram Story placements
  • 1 content shoot

Five Videos

  • 15 total posts
  • Weekly Instagram Story support
  • Up to 3 content shoots
  • Link-in-bio placement
  • Sustained visibility for up to 90 days

Additional options such as raw footage, alternate edits, and content created for your brand’s channels are available.

Sponsorships

For brands looking to make a lasting impact.

We build each sponsorship around your goals, priorities, and budget, creating consistent visibility across Nashville Experience.

Custom Pricing

Starting At Three Months

A Typical Three-Month Sponsorship Includes:

  • 4 original videos
  • 12 total posts
  • Monthly “What’s Happening” placement
  • Monthly newsletter inclusion
  • Link-in-bio placement
  • Instagram Story support
  • Campaign reporting upon request

Ready to reach a new audience?